Objective: Create a Brand Identity for Fran Sussman, a leader holistic health services
Concept: Fran Sussman is a leader in holistic health services. She has a trusted clientele and is known widely by her name. She needed a brand identity that incorporated her name along with an essence of health, trust, and nature. Her brand identity was implemented throughout a comprehensive integrated marketing plan that includes her website, stationery, print collateral, as well as online marketing.
Role: Art direction, design, and production