Envelopes / Brochures / Direct Mail Postcards / Computer Monitor Cards / Online games
Objective: Put HBO’s myriad of programming options front and center in call centers throughout the country.
Concept: Capitalizing on the brand recognition of their hit series (ie. Sopranos and Sex and the City,) product photography was used as the primary focus of these materials. Color palettes compliment the photography and are bold and bright with a “show biz” edge. Paper stock is primarily gloss or semi-gloss to continue the entertainment look and feel.
Role: Design, production